This is not a "niche" blog. This is everything that makes me, me - or at least the bits I write down. There's no such thing as a "niche" person.

Thursday, July 05, 2007

Sandwiches saltier than crisps

I learned several things from reading this article. One is that sandwiches may contain high levels of salt. Another entirely more surprising fact is that there is such a body as The British Sandwich Association. They have a website at www.sandwich.org.uk which also contains the definition of a sandwich and a chance to subscribe to International Sandwich and Snack News. I was, however, slightly perplexed that 'The British Sandwich Association also stressed that it was "it is not the sandwich industry's job to dictate to consumers what they choose to eat".' Quite apart from the BBC's mangled grammar, if the British Sandwich Association represent British sandwich makers, then what they choose to put in or leave out of sandwiches has a pretty profound effect on what people choose to eat. Of course, people want to buy unhealthy sandwiches (all day breakfast is tasty) and these will therefore make money for members of the BSA. Conveniently, this fits nicely with the myth that all people should have choice about all things all the time, so that the willingness to take people's money while raising their risk of a heart attack is made to sound as though your friendly neighbourhood sandwich maker is your last bastion against the Nanny State.

No comments: